Stories are...

Possibly the best summary I've ever heard of the importance of story in the grand scheme of communication: begin the Emotive Web.

de Simone and Tzonis (2011)

From an interview with webdoc.com co-creators Olivier de Simone and Stelio Tzonis, 29 September 2011, London.

Main points

Webdoc is built around content, or it’s content centric. Tzonis and de Simone put it in perspective: social media is built for people to come together around content, this is built for content that people can come together around.  Their best example is like a rich media virtual flyer that you can control of. Other people with similar flyers can post their flyers in response to yours on an ever expanding scroll face.

Media and interactive features:

• rich media expression through youtube, flickr, facebook and urls (example:hit URL, asks for a URL, using twitpic, it embeds not only the tweet, but the picture tweeted, works similarly for instagr.am)
• Apps for

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